Music artists today face several challenges in
the industry, including a lack of financial
backing, signing bad contracts (such as 360
deals), difficulties in tracking revenue from
streaming platforms, and struggles with
effective marketing outreach.
Promoting and incentivizing independent artists by providing them with a platform to showcase their talent and connect with a global audience.
Solution 1
Incentivizing fanbases to support artists in a sustainable manner, by converting fanbases into web3 and rewarding them for their continued support.
Solution 2
Adding value to artists' portfolios, names, and brands through Juka awards and nominations, thus increasing their credibility and visibility.
Solution 3
Eliminating the middleman between artists and their fanbases, allowing fans to directly support their favorite artists and fostering a stronger artistfan relationship.
We engage in conversations about the state of music in various regions, seeking to understand the challenges and opportunities faced by artists and fans alike